The Ultimate Guide Of Marketing Performance Metrics (2021)
This ebook shows you:
1). 47 key marketing performance metrics in 8 areas;
2). How the important marketing metrics link back to the business outcome;
3). How to calculate your campaign impact on business growth;
4). What marketing metrics your CEO really care about.
Whether you are an experienced marketing manager with a traditional marketing background, or someone who are new to this field and want to understand what’s the expectation from your CEO and senior management, this Marketing Ebook is right for you.
It covers everything from social media, website content, landing pages, blog posts, SEO, paid search, email marketing, lead generation campaigns, to business metrics.