Name: Digital8 Web Agency
Telephone: 1300 382 777
Rating: 4.7

What is SEO?

admin - December 22, 2016July 17, 2023

The world of SEO is confusing and vague, many people still do not truly understand what SEO is nor how crucial it is for modern businesses. The first thing to know about SEO is what it stands for Search Engine Optimisation. SEO is exactly as it sounds and involves optimising your website so it ranks well in search engines.

The internet is inundated with websites all in competition for the top spot on Google, because of this it is now more important than ever to ensure you are employing SEO tactics and optimising your website in all the right ways. Successful SEO should be a combination of link building, optimised content and a correctly structured website. The beautiful thing about well-executed SEO is how well it translates into user experience. A well-optimised website, with stellar keyword-rich content, is a site that will naturally attract users, or traffic, to help to build a loyal client base.

In the context of SEO, you will be able to find different aspects such as local SEO optimization, technical SEO methods, link building strategies and advanced SEO strategies. Each and every aspect play a vital role in search engine ranking and ranking factors.

At Digital8, we mix traditional search engine optimisation tactics with added flair. We employ an innovative approach to SEO, ensuring we use white hat tactics to put your website at the top of Google’s rankings. Our team will work with you to run analytics and build links whilst simultaneously producing captivating content and optimising your CMS for Google crawlers.

To learn more about SEO contact us for an obligation free chat today!

What To Look For In Good SEO

admin - December 16, 2016July 12, 2023

When on the hunt for a good SEO company you will inevitably be bombarded with many strategic proposals that offer a wide range of SEO strategies. Often it can become hard to decipher what strategies are good and what is bad. The thing about SEO is there are so many ways you can achieve a good result that for me to list them off would be mindless, so, instead I will share with you some of the red flags that you will come across whilst on your hunt for a good SEO company.

Red Flag 1: “Set And Forget SEO Is A Thing”

It is not uncommon for larger digital marketing agencies to promote a “set and forget” SEO model. This website practice is a huge red flag that they do not have your company’s best interests at heart. It is crucial that the SEO plan you implement for your company is based on the needs of your business’ obstacles, your industry’s challenges, your contacts and your goals.

Red Flag 2: “There’s Only One Way To Boost Search Rankings”

If a company tells you there is only one way to do something, they are usually lying. When an SEO company tells you that it’s their strategy or the highway, they too are not telling you the truth. Yes, there are good ways and bad ways to do it, but SEO is a delicate science and depending on how search engines respond to your activities you will have to continuously change your strategies to make sure you are targeting your weaknesses.

TIP: Digital marketing companies that offer an “exclusive network of link producing websites” are practising black hat SEO and companies that employ these tactics on their websites are on Google’s top hit list

Red Flag 3: A One Man SEO Company

You would be surprised at the amount of “SEO Companies” that turn out to be just a man in a room spamming emails back and forth to contractors all over the world who are doing the bulk of the work for him. Outsourcing is a common practice and isn’t necessarily a bad thing, but when it comes to SEO, outsourced work will not show the same quality results that local SEO will.

TIP: Location is a surprisingly huge part of SEO and our Brisbane SEO team will be able to provide full scale SEO strategy with quality links come from sources that are local to your business.

Red Flag 4: “It’s quantity over quality”

Good SEO takes time, so you should always question proposals or strategies that involve “quick SEO.” The companies that promise you fast SEO, will usually get you to rank quickly on a range of keywords, however, the quality of the keywords is often very low and in turn will bring in no new leads. This kind of deceptive SEO is meaningless and is a black hole for your money, you need to ensure that you have an understanding of the keywords that are being targeted for your company, and measure their success.

At Digital8 we offer SEO, SEM, https://digital8.com.au/services/social-media-managementSocial Media Management, Website and app Design and Development.

What is Web Development

admin - December 14, 2016June 20, 2022

Web development is a broad term that can range from developing the simplest of websites, such as one page of plain text, to developing the most complex of online-based e-commerce applications. Ultimately, web development encompasses (but is not limited to) web engineering, web content development, web server and network security.

The face of web development is forever changing and has now gone beyond being just a tool for commerce and work. To give you a snapshot of the development we are seeing today we can look at platforms such as Facebook and Twitter which have exploited web dev tools to create platforms that provide users with a way to connect and communicate to others in a personal and interactive way. On a smaller scale, websites that have added a live chat feature are engaging in similar technologies.

If you are a business of any size developing a website is crucial. Every business, big or small needs a website. In the modern age, a digital presence is one of the core ways to get clients through your door. At Digital8 we provide our clients with custom frontend and backend web development using open source platforms, including Drupal and WordPress.

We collaborate with our clients to create responsive websites that are easy to understand and interact with. Our websites are built to support search engine optimisation and user experience. Our team can build websites from the ground up or integrate your old website with new technology to improve the usability of your site and enhance your website's message.

At Digital8 we work with you so that you have the option to maintain control of your website's content. Our frontend and backend website developers are experts in their fields and can create custom websites for all budgets.

To learn more about web development or for a commitment free chat contact us today!

Product Launch: Rectifi

admin - December 12, 2016June 20, 2022

Digital8 has recently launched its latest product Rectifi, a tool designed to streamline the process of getting insightful customer feedback.

If you’ve ever struggled with getting happy customers leaving 5-star reviews and unhappy customers providing feedback directly – Rectifi is the product for you.

It allows you to easily survey high volumes of customers to measure their satisfaction with your business using the Net Promoter Scoring system.

Rectifi surveys your customers and will automatically ask for feedback from customers that are ‘passives’ or ‘detractors’ of your brand and will send your ‘advocates’ to an external website to leave a testimonial such as Google or Facebook.

This ensures you have the opportunity to improve your business and resolve issues from customers that did not have a positive experience and encourage happy customers to leave positive reviews on sites such as Google and Facebook.

Want to learn more? Give us a call on 1300 382 777.

What We Have Done and What’s to Come

admin - December 7, 2016June 20, 2022

This year we have taken on some awesome projects such as Drinkz, B4 and Goodstart. The work we have done with these companies has been challenging, but ultimately rewarding for the team and all who worked on the projects. Projects such as these often bring the team together, and our clients were truly impressed with the end results.

Our work on Goodstart involved a total upgrade to Kentico 9 and was undertaken by one of our lead developers and owner, Alex and was assisted by our full stack developer Martin. Together these two spent months on this project, ironing out any and all kinks.

Jordan work on Drinkz has also been wrapped up and after 2 months of consulting and working hard on the app, Rod Cohen, the owner of Drinkz, has worked hard with the team and ready to launch his rebuilt product. For those of you who don’t know, Drinkz is an app designed to track who’s ‘shout’ it is for the next round of drinks and allows up to 8 members to be in a “session.” The app has awesome functions such as being able to select your preferred drink and a feature that chooses who has the next round. Check out Drinkz on their facebook and get excited for the launch!

Additionally we have heaps of awesome projects lined up for 2017! We will be working with Barry Bros, Future Anything, Miyabi and Puccto to create brand new websites and we will be sharing the process with you as we get them underway!